Project code name : “ MAGNOLIAS“

High-end Niche Perfume
EUR 50-60M sales
Total / Partial Sell

High-End Niche Perfume

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Founded in 2010, the company code named “MAGNOLIAS” is a French high-end niche perfume brand.

The Founders are now willing to sell to a strategic and / or financial buyer who will allow the group to pursue its development and leverage the company’s numerous growth drivers.

Key Investment Considerations:

1. The company’s existing strengths:

  • Extensive range of proprietary authentic fragrances
  • Diversified & complementary portfolio of products (scent, candles, body care…)
  • Wholly owned retail network
  • International distribution network (~50 countries)
  • Partnerships with hundreds of famous and well-known retailers (Bloomingdales, Harvey Nichols, Nordstrom, Harrods)
  • Independent niche perfume

2. Numerous growth drivers:

  • Potential deployment in Asia and the USA
  • Opening of wholly owned stores in order to increase margins
  • Online sales represent a strong potential for the company